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Astana, Kazakhstan • 21 June 2022

Kazakh Designer Presents Collection at Fashion Show in London

Aydana Omarova's designs blend western and traditional Kazakh motifs

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tpeople.online; Instagram: @aydana_omarova_couture
tpeople.online; Instagram: @aydana_omarova_couture

We participate in such performances and look for new talents. In my opinion, brands like Aydana Omarova Couture and OMABELLE [Omarova's other project] are demanded in foreign markets. We invite her to London Fashion Week. I have never seen such designs in the West. I like her stuff, and I even bought myself a cardigan. I am wearing it now.

Sibu Dladla, representative of London Fashion Week

We prepared a collection to show our Kazakh style, heritage, and history of our ancestors. Now the collections by Aydana Omarova Couture and OMABELLE were combined. I mixed modern style and Kazakh traditional style. I liked the result. And I am happy to present our unique outfits to the world.

Aydana Omarova, designer of the fashion house Aydana Omarova Couture
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