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Astana, Kazakhstan • 04 October 2022

6 Insights Every Startup CEO in Kazakhstan Must Know

Shared by CEO of CEREBRA - one of the most innovative Kazakh startups of the last decade

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photos provided by CEREBRA
photos provided by CEREBRA

1. Know your money and make a pivot if necessary

2. Med-tech is a gold mine for startups in Kazakhstan

photos provided by CEREBRA
photos provided by CEREBRA

3. Listen to customer feedback, as conflicting as it may be

When your product is based on artificial intelligence, it must always learn - like a child. It has to be trained all the time. In CEREBRA, we are constantly refining and improving the product based on feedback.

photos provided by CEREBRA
photos provided by CEREBRA

4. Kazakhstan will have smart money for mature startups sooner than you think

CEREBRA, on the other hand, is approaching the A-round of raising capital, and Kazakhstan lacks the needed ‘smart money’ investors, with certain exceptions, like Timur Turlov.

photos provided by CEREBRA
photos provided by CEREBRA

5. Adapt your strategy to the local markets

photos provided by CEREBRA
photos provided by CEREBRA

6. Look at big players to predict the future of the industry

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Kazakhstan
Startup
IT
Cerebra
Medtech

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The Qazaqstan Monitor is a website informing about events in business, creativity and achievements in Kazakhstan and Kazakhstanis abroad. When working with materials of The Qazaqstan Monitor website, only 30% of the text with obligatory hyperlink to the source is allowed. When using full material it is necessary to obtain the editors’ permission. The Qazaqstan Monitor editors do not always share the views of the authors of articles. In case of violation of the terms of posting materials, the editorial staff of the site has the right to resolve disputes in a lawful manner.